Marketing, 11th Edition

Marketing, 11th Edition

You experience marketing through billboards, television commercials, and even in the cereal aisle at the grocery store. Now MARKETING, Eleventh Edition–with its engaging presentation of concepts–will bring forward how much the principles of marketing play a role in your day-to-day life. With coverage of current marketing practices and exciting new features, Lamb, Hair, and McDaniel’s MARKETING, Eleventh Edition, will have you saying, “Now that’s marketing.”
Table of Contents
Part 1 The Wor…

Link http://sharpbook.net/books/marketing-11th-edition

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